Your personal information is collected and processed by us for purposes which are strictly connected to the use of our Services, its services and the purchase of our products. We may use the information in the following ways to set up and manage your account so you can place orders; so we can provide our products and our Services to you; so we can make sure that the items you order get to you and arrive on time; so we can communicate with you about your orders and your account;

- To ensure that our Services’ content is presented to you as effectively as possible;
- To update you on our latest products, news and special offers;
- To provide you with the best service if you contact our Customer Service;
- To conduct market research and learn about how we can improve our product offerings;
- To make products and services better and to develop new ones;
- To ask for ratings and reviews of Services and products;
- To quickly process your order;
- To provide personal reminders by emails when products have been added to the shopping basket only if you have a registered account;
- To provide personal recommendation by email and push service (personalization): In connection with our services, we present information and offerings from Denham on the basis of your online behaviour and interests. You will receive these individual product recommendations from us regardless of whether you have subscribed to a newsletter. - In accordance with the legal requirements, we use your previous shopping and interest data, which allow us to derive your product interests in view of the interests preferences and profile data you have shared with us, to select individual product recommendations.
- If we wish to use your information for purposes/legal grounds other than listed in this Policy, we will ask for you consent if required by law.

We treat your information with care and confidentiality, and do not share, sell or trade your information with third parties other than as explicitly addressed in this Policy or when you have given your prior consent. We use third parties with proper safeguards in place to secure any data or personal information collected. To be able to carry out our business, we need to work with a number of third parties who are experts in their partial fields, such as our core service providers. If these parties are processing data on behalf of Denham, we enter contracts (data processing agreements) with them to safeguard the same data protection and security level as Denham. We will also share your information when we are required to comply with a legal request or where we believe it is necessary to protect Denham

On our Services you may find social plug-ins from various social networks such as Google, Facebook, X, Linkedin, Apple and Instagram. If you choose to interact with a social network, your activity on our Devices will also be made available to these social networks If you are logged in on one of these social networks during your visit to our Websites or Apps, the social network might add this information to your profile on this network. We are not responsible for their use of data. Please check the privacy statement for each social network for further information.

We have taken appropriate technical and organisational measures to protect your information against any loss, alteration, access, or misuse. We also want you to have simple and meaningful choices over your information, so for that reason, we provide you with tools to manage the privacy and security of your information yourself.

5.1. Encryption and security
Denham has implemented a variety of security measures to maintain the safety of your personal information. All payment information provided by you is transmitted via Secure Socket Layer (SSL) technology, which encrypts your information before it is sent to us to protect the information from unauthorised use. Besides SSL encryption, we use MasterCard SecureCode, which represents an extra level of security for you when placing an order. It protects you against the misuse of your card number. All payment details are processed through a gateway provider and are not stored or processed on our servers. Although we will do our best to protect your personal information, security cannot be guaranteed.

5.2. Third party links
Our Devices may include links to external websites operated by other companies. These third-party links may collect personal information from visitors to their website. Denham has no responsibility or liability for the content and activities of these linked websites.

5.3. Retention of your information
We retain your personal information for as long as necessary to fulfil the purposes for which we collect it, except if the law requires otherwise.

5.4. Location of your information
The storage of data processing is mainly in Europe, offering an adequate and appropriate level of protection. Only for our newsletters (mailing campaigns), we use a third party tooling Mailchimp that is located in the USA, however it meets the GDPR requirements (https://mailchimp.com/help/about-the-general-data-protection-regulation/).

5.5. Data protection rights
Our Devices generally present you with the option to add, update or remove information we have collected about you. If any information we have about you is not accessible through our Websites or Apps, you can send a request to our Customer Service for access to, update or to remove this information.
After receiving your request, we will verify your identity and provide you with an overview of the information we have about you. If you have received this information, you may ask us to make adjustments to certain information that is incorrect or remove certain information. Additionally, at any time you can revoke, effective for the future, your given consent for the newsletters and other advertising. For any questions concerning the collection, processing, or use of your personal data and concerning the assertion of your rights, please contact us via privacy.officer@denham.com.
With regard to the processing of your personal data, you also have the right to approach the responsible data protection authority – the Hamburg Commissioner for Data Protection and Freedom of Information.

5.6. Email subscription
You can register for our Denham newsletter by submitting your email address in the newsletter module found at the bottom of any page on the Website or in the newsletter pop up. We don’t send the newsletter to online (or registered) visitors unless you have chosen to receive this. All of our email communication contains an unsubscribe button, so at any time you can easily opt-out from receiving future emails. You may also contact us to exercise your rights via our contact details.

When you visit our devices, unique cookies are placed to distinguish your browser from all other browsers that visit our site. By recognizing your browser, we can serve you better. You can find out which cookies we use here. For an overview of all the cookies, please click here for our Cookie Policy.

If you are under the age of 18, we require that you inform and obtain parental or guardian consent before you provide us with your personal information.

We really like your image, and would love to share it on our channels (like social media and denhamthejeanmaker.com.) As you consider allowing us to publish your image, we want to make sure you know exactly how we intend to use it.

By replying with #yesdenham and providing your permission, you represent and warrant that you own the image, and there are no other entities with ownership claims over it. You grant DENHAM the Jeanmaker a non-exclusive and non-revocable commercial right to reproduce the image in any form (including, but not limited to, video, internet posting, reproduction, display, email, publication, and distribution), either through DENHAM's own services or services provided by third parties, throughout the world in any medium now known or later developed and without restriction or limitation. You agree that your image may be used by DENHAM the Jeanmaker either alone or in conjunction with sketches, cartoons, captions, films, artwork, textual matter, or other photographs. While DENHAM the Jeanmaker may make commercially reasonable efforts to give you credit for your photo and provide a link back to your Instagram account, you agree that such credit is not mandatory and your permission for us to use your image is not contingent upon such credit being given.

You waive any right to inspect and/or approve the finished work incorporating the image or the advertising copy that may be used in connection therewith, or the use of which said finished work might be applied. Further, you waive any claims to royalties with regards to your image or our finished work.

Last, you agree that if any provision or any portion of any provision, contained herein is determined to be invalid under any statute or the rule of law, then it shall, to that extent alone, be deemed omitted, and the remainder of this Permission to Use Image Agreement shall remain in full force and effect. This Permission to Use Image Agreement shall be governed by the laws of the Netherlands.

If you don't agree to these terms, we completely understand, and no further action is required.

Please email info@denham.com if you have any questions.

In consideration of the possible publication of my photograph(s) submitted to DENHAM the Jeanmaker, I, the photographer, agree to the following:

LICENSE: As the owner of this image I grant permission to DENHAM the Jeanmaker and those acting on its behalf to use the images of me for all manner of advertising, trade, promotion, exhibition, or any other lawful purpose including but not limited to DENHAM the Jeanmaker catalogs, internet websites, email promotions, retail store displays and graphics, direct mail, print advertising, public relations, packaging, webcast/broadcast and in any form or medium in conjunction with the products and services of the Company or the image of the Company itself. I understand that DENHAM the Jeanmaker may alter the image in which I appear for use in its catalogs, web pages, and elsewhere. I hereby waive any right that I may have to inspect or approve the finished images, photographs, motion pictures, products, services, or the advertising or other copy that may be used in connection therewith or the use to which may be applied. The rights granted, and waivers and consents given herein are unlimited in time and worldwide in scope.

REPRESENTATIONS AND WARRANTIES: I represent and warrant: (1) that the Photographs are my original work; (2) I have not copied the Photographs from other images; (3) I have obtained written signed release(s) from each subject (or legal representative of any minor or pet) who appears in the Photographs or have authority (they are my pets and kids) to release rights on behalf of each subject and do hereby release rights on the subject's behalf.

MISCELLANEOUS: This Agreement will be governed by the laws of the DENHAM the Jeanmaker, and any disagreement arising out of it must be heard in a Netherlands court.

Denham mobile message service (the "Service") is operated by Denham The Jeanmaker B.V. ("Denham", “we”, or “us”). Your use of the Service constitutes your agreement to these terms and conditions (“Mobile Terms”). We may modify or cancel the Service or any of its features without notice. To the extent permitted by applicable law, we may also modify these Mobile Terms at any time and your continued use of the Service following the effective date of any such changes shall constitute your acceptance of such changes.

By consenting to Denham’s SMS/text messaging service, you agree to receive recurring SMS/text messages from and on behalf of Denham through your wireless provider to the mobile number you provided, even if your mobile number is registered on any state or federal Do Not Call list. Text messages may be sent using an automatic telephone dialing system or other technology. Promotional messages may include promotions, specials, and other marketing offers (e.g., cart reminders).

You understand that you do not have to sign up for this program in order to make any purchases, and your consent is not a condition of any purchase with Denham. Your participation in this program is completely voluntary.

Denham uses camera surveillance for:

• Access control to properties, offices and stores;

• Monitoring of Denham offices, stores, (prospect) customers, employees, suppliers and other visitors to guard against theft;

• Security of Denham properties and offices, stores, its (prospect) customers, guests and its employees against unauthorized access and other unwanted activities (especially in unmanned locations);

• It may register and identify unauthorized persons and persons who engage in other undesired activities.

• everything that is directly related to it.

The use of camera images must align with the purposes set out above, unless necessary in the interests of preventing, investigating and prosecuting criminal offences.

The camera images should not be used to assess how employee’s function.

Denham management has according the Procedure on camera systems which is part of the Privacy Policy of Denham appointed the Retail Manager to take overall responsibility for CCTV usage in the stores in accordance with the attached applicable (local) retention period and the legal requirements. The Data Privacy Officer or the employee responsible for privacy supervises the correct use of the camera images.

Denham management has according the Procedure on camera systems appointed the Human Resource Manager to take overall responsibility for CCTV usage in offices of Denham. The Data Privacy Officer or the employee responsible for privacy supervises the correct use of the camera images.

Location of the cameras is around the properties of Denham at Hellingbaan 432 (1033 DB) Amsterdam.

When installing CCTV, Denham takes into account the following:

• cameras are installed in places where they are visible to those involved and only in places where CCTV has proved necessary.

• Denham does not use hidden cameras (it has placed CCTV-signs around the properties and the stores).

• The cameras are not directed at public spaces unless this is unavoidable to protect the products and people that Denham oversees.

• Cameras are not placed in places that are private, such as toilets, changing rooms and homes, or in places where Denham employees are mainly present, such as offices and canteens.

• Only fixed cameras are installed. Denham does not use camera surveillance through drones, for example.

• Facial recognition software is not used in camera surveillance.

It is Denham’s policy to inform those involved in advance of the processing of personal data. CCTV usage is explained via signs at the entrance to the property or building where the cameras are located, through this Protocol and by means of the Denham Privacy Policy.

All staff shall be informed prior to the Protocol coming into effect. This Protocol is part of the Denham Privacy Policy.

The legal basis for using CCTV is that it is necessary for the legitimate (business) interest of Denham namely the security of visitors, customers, employees and property.

It has been established that Denham has no other less invasive capabilities than CCTV to secure the locations and/or buildings appropriately and that camera surveillance is part of a total package of measures.

Denham has taken adequate measures to protect the camera images. Denham ensures that camera images are appropriately protected against loss or any form of unlawful use. The camera images are protected. Access control and logging can determine who has accessed the camera images when accessed the camera images.

CCTV footage may only be seen after an incident or suspicion by authorized persons as set below.

Incidents include theft, burglary, vandalism, fraud, property damage, sabotage, (other) crimes, serious violations (of house rules), and events that put persons at risk or otherwise harmed.

Access to the camera footage in the event of (a suspicion of) an incident is limited to the following persons:

• The Retail Manager and the Store Manager for the Denham stores of Denham.

• The Human Resource Manager for the offices and the stores of Denham.

• Employees of the IT company CTS-it and Denham HQ are responsible for securing safety of the stores and offices– this company and its employees are required to keep the camera images secret.

• Members of Denham’s management.

• The Data Privacy Officer or the employee responsible for privacy.

In principle, exceptions can be made if submission to third parties is necessary under a legal obligation or if a failure or maintenance of camera registration equipment makes this necessary. After use by the third party, the Retail Manager for stores and Human Resource Manager for the offices must ensure that any copies made are destroyed immediately.

If there is an (alleged) crime, Denham is entitled to provide the camera footage to the police and/or the prosecuting authorities. The Data Privacy Officer or the employee responsible for privacy and the Management jointly will assess whether it is really necessary to provide the camera images.

After capture, camera images are retained for a maximum of seven days unless there has been an incident and the camera footage are used as evidence. A longer retention period may also be necessary if further investigation is required. The camera images will then be kept for as long as necessary in the context of incidents that occurred or as long as necessary for further investigation.

Those involved have the right to access images on which they are recognizable and to request the removal of the data, provided that the rights and freedoms of others are not violated. A request for this can be addressed to the email address: privacy@denham.com. A request for access or retrieval of a copy requires a clear indication of the period on which the person believes that he has been filmed. Denham will respond to the person's request within four weeks.